Elon Musk Replaces Twitter's Blue Bird with X Logo
(资料图片)
埃隆马斯克使用X图标代替推特蓝鸟图标
Elon Musk has introduced a new "X" logo to replace Twitter's famous blue bird as he continues his rebranding(品牌重塑)of the social media platform that he bought for $44 billion last year.
埃隆马斯克介绍了新的“X”logo来替代推特著名的小蓝鸟,以此来继续重塑这个他花了440美元购买来的社交媒体平台。
The X started appearing at the top of the desktop version of Twitter on July 24, but the bird could still be seen on the smartphone app. When asked what tweets(小鸟叫)would be called when the rebranding is done, Musk said they would be called Xs.
这个“X“logo在今年7月24号开始出现在推特的桌面版本,但是小鸟logo仍然可以再智能手机app上看到。当被问及当品牌重塑完成后,小鸟们(应该是推特的爱称)应该被称为什么,马斯克说他们应该被成为“X”。
It's yet another change that Musk has made since buying Twitter that has turned off users and advertisers, and created an opportunity for the new Meta Threads app.
在购买了推特之后,还发生了另一个改变使得马斯克失去了用户和广告商,同时创造了一个机会新了机会对 Meta Threads(一个meta旗下新的社交媒体平台)。
Musk had asked fans for logo ideas and chose one, which he described as minimalist(极简主义) Art Deco(装饰艺术). He replaced his own Twitter profile image with a white X on a black background and posted a picture of the design projected on Twitter's San Francisco headquarters(总部).
马斯克询问他的粉丝关于新logo的建议,以及在他称之为极简主义的装饰艺术中选择一个。然后他用一个黑底的"X"替代了他在推特的头像并将设计的图片发布在了推特在旧金山的总部。
"And soon we shall bid adieu(告别)to the twitter brand and, gradually, all the birds," Musk tweeted Sunday.
“不久我们将要告别推特品牌,以及告别所有的小鸟。”马斯克在周六发推。
The billionaire is also CEO of rocket(火箭) company Space Exploration Technologies Corp(公司)., commonly known as SpaceX. He started an artificial intelligence company this month called xAI to compete with ChatGPT. And he calls his son with the singer Grimes "X."
作为一个亿万富翁,同时也是火箭公司太空探索科技公司,就是我们都知道的SpaceX的CEO。他建立了一个人工智能公司叫做“xAI”来和ChatGPT竞争,并给他和歌手Grimes的儿子起名叫“X”。
Musk's plans to create an "everything app" similar to China's WeChat, which includes video chats, messaging, streaming and payments.
马斯克的计划是创造一个“万物app”类似于中国的微信,包括视频聊天、发消息、推流、支付等。
Linda Yaccarino, the new Twitter CEO, posted the new logo and wrote on Twitter that X would create "a global marketplace for ideas, goods, services, and opportunities."
推特新的CEO Linda Yaccarino发布了新的logo,并在推特上写道X将会创建“一个有关创意、商品、服务和机会的全球化市场”。
Experts, however, predicted the new name will confuse much of Twitter's audience, which is already unhappy with Musk's other changes, such as limiting the number of tweets users can read each day.
然而,专家预测这个新的名字将会使很多原本就因为马斯克的其他改变而不开心的推特用户变得困惑,比如限制推特用户每日阅读的数量。
Twitter revenue has also dropped sharply since Musk took over the company and laid off around three-fourths of its staff to cut costs and avoid bankruptcy(破产).
因为马斯克接管这个公司,推特的收益已经极速地下滑了,并且由于削减开支和避免破产,已经裁掉了推特四分之三的员工了。
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